Meko Press Releases


Meko Appoints Analyst Director
DATE: 5th November 2009

Meko Limited, the market research and consultancy specialist for the European electronic display industry, is pleased to announce the appointment of Mr Andrew Barker as analyst director.

Andy brings with him a wealth of industry experience having been head of digital displays and TVs for ViewSonic Europe and prior to this head of all PCs, workstations and monitor products at Fujitsu Siemens.

He is the former head of e-Business for Xerox Europe where he created the strategy and implemented the Xerox 'charge' for e-Business. As part of this he set-up the Xerox TeleWeb channels to sell copiers, printers, monitors and supplies direct to the end-user.

In 1999 Andrew was head of channel strategy for Compaq Computers EMEA based in Munich. There he oversaw Compaq's main strategic project reviewing their approach to channels in the internet age. He started at Compaq in 1994 by helping to set up its consumer PC business selling the Compaq Presario range of home desktop and mobile PCs and monitors. He then moved on to become head of European distribution for Compaq in 1996 - controlling the selling and marketing of all the Compaq and Digital ranges of computers through two-tier distribution.

Andrew is the former marketing director of Virgin Retail and re-drew their strategy and store look to become the Mega Music, Mega Video and Mega Game stores that you see today. He also created the strategy for the Virgin Game Stores and went on to found GAME Ltd (the specialist computer and game stores).

Andy commented, "Meko is part of an exciting industry and I am looking forward to the new challenges the company offers. I am very happy to be part of the company and developing it as it adapts to the changes in the marketplace for electronic displays".

To arrange to meet Andy Barker, please contact him at andyb@meko.co.uk.

ENDS



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